When you decide to sell your house it’s easy to get overwhelmed with all the details you need to think about.  The best thing to do is take things one step at a time. One thing that you will have to do is set a price for you home.  Deciding how much you want to ask for your home is complicated.  As the owner, the value you place on your home may be different that the value a potential buyer places on it.  You not only have a financial investment in it, but also and emotional one.  But when buyers think of value, they are thinking primarily about price.  The asking price for your property can attract buyers, or it can turn them off completely. A home that is not priced right can sit on the market for a long time, which can lead potential buyers to think there is something wrong with it.  The first step toward determining the right price for your home is to hire an experienced, professional Realtor who can use their expertise and knowledge of the market to assist you.

Working with your Realtor is crucial.  But it is also vital that you have a clear understanding of what your home is worth.  Learning about your home’s fair market value will help you evaluate the price your Realtor recommends.  Remember that you and your Realtor are a team and together you can decide on a price that will be profitable for everyone.

The first thing to do when trying to determine the right price for your home is to do some research. You can use an online  Estimating Tool  to plug in your address and find approximately how much your house is worth. They base their estimates on your home’s square footage and real estate data they have collected, such as recent home sales in your local market. But it’s important to remember that these results are very general and do not speak to your specific situation.  If the online estimate does not align with your Realtor’s advice, lean toward your Realtor’s suggested price. 

Another important aspect to consider when pricing your home is how it compares to other similar homes in the area.  Your Realtor will likely run the average sales prices of at least three Comps to assess your home’s value.  There are several factors that go into choosing “comps”. They are: age, location, square footage, and number of bedrooms and bathrooms. Your Realtor will look at the difference between each comp’s listing price, and the price at which it sold. Then there will be research into price reductions and why they happened, if relevant.  Meanwhile, your Realtor will also rely on their own knowledge of the local market.  When selecting comps, your Realtor will generally look for properties that sold in the previous three months, within a one-mile radius of your home. In addition, you will want to figure out what your competition is. So, your Realtor will check out properties that are currently for sale in your area to find out how your home compares to them. 

Understanding the current real estate market in your area will also have a large impact on your pricing strategy.   If you’re in a Seller's Market, that means demand from buyers is high and the number of homes on the market is low. In this market, you may be able to price your home slightly higher than market value. However, if it’s a Buyer's Market, buyers are at an advantage and you might have to price your home slightly below the market value to entice buyers. Your Realtor can help you navigate the current market in your area so that you price your home right.

If you are in the market to buy or sell a home in the Memphis area, contact professional Realtor, Melissa Thompson, and let her help you with all your real estate needs. Give her a call at 901-729-9526 today!